B2B cold calling
We deliver professional B2B cold calling with structured outbound calling to build relationships with targeted, qualified prospects.
Every conversation is documented to ensure structured, consistent follow-up.
B2B cold calling goals
- Start conversations with decision-makers
- Understand needs and level of interest
- Qualify opportunities
- Support appointment setting and sales progression
- Drive real opportunities and closed deals
Approach and follow-up
Targeted calls, a consistent narrative, and reliable data to feed your pipeline.
Conversations are logged to support rigorous follow-up and opportunity progression.
End-to-end sales process support
We can manage the entire sales process, from outbound prospecting to conversion, in coordination with your teams.
- Opportunity qualification and prioritization
- Meeting booking and preparation
- Structured follow-up and scheduled outreach
- Clear reporting to steer performance
Qualified appointment setting
We offer a dedicated service focused exclusively on appointment setting.
Ideal for filling the sales calendar with relevant, qualified prospects.
- Generate qualified meetings
- Efficiently support internal sales teams
- Meet precise, measurable objectives
A sales calendar fueled by structured conversations with targeted decision-makers.
Phone survey campaigns
We run B2B phone survey campaigns to collect strategic information.
An ideal service to guide decision-making and refine your sales approach.
- Survey a market
- Validate business hypotheses
- Understand perceptions and needs
- Support strategic decision-making
Concrete field insights to strengthen your positioning and prioritize actions.
B2B cold calling: who is it for?
This service is for B2B SMEs that want to structure outbound prospecting and prioritize qualified opportunities.
- Sales teams that lack a stable pipeline
- Companies that want to outsource outbound calling
- Organizations that want to accelerate qualification
- Sales leaders who need rigorous follow-up
Our B2B cold calling process
Targeting and preparation
Account segmentation, qualification criteria, and messaging aligned with your objectives.
Outbound sales calls
Targeted calls to understand needs, validate interest, and qualify.
Documented follow-up
Planned follow-ups, opportunity progression, and full context transfer.
Deliverables and follow-up
Every interaction is logged to ensure complete visibility on progress.
- Detailed notes per prospect
- Qualification and level of interest
- Planned follow-ups and up-to-date statuses
- Clear history for your teams
Collected information is centralized to support follow-up and conversion.
We provide clear reporting so your teams can prioritize next actions.
Tracked KPIs
Difference between cold calling and telemarketing
B2B cold calling aims to create relevant business conversations and qualify real opportunities.
Telemarketing is often volume-driven. Our approach prioritizes relevant conversations, needs understanding, and structured follow-up that supports the sales cycle.
Outbound calling compliance and best practices
We apply professional practices for B2B cold calling: relevant targeting, clear messaging, and transparent follow-up.
Our goal is to protect your brand while creating useful conversations for your sales teams.
B2B cold calling FAQ
Do you offer B2B cold calling services?
Yes. Our teams deliver structured, documented calls to start B2B conversations, qualify needs, and feed the pipeline.
What is included in your B2B cold calling service?
Targeting, outbound calling, qualification, appointment setting when relevant, and documented follow-up.
Is appointment setting included?
It can be included or offered as a dedicated service, depending on objectives and the chosen strategy.
How do you define qualification criteria?
We validate the need, context, interest level, and timing, then document that information to prioritize follow-ups.
What deliverables are provided?
Clear reports on calls, contacts, interest levels, and confirmed meetings.
Is it compatible with a multichannel approach?
Yes. B2B cold calling pairs well with LinkedIn outreach and email follow-ups to improve conversion.
Related services
French version: Outbound calling & appointment setting.
Let's discuss your situation
A simple conversation to confirm the best approach and execution cadence.